This Is Officially The "Ugliest Color in the World" for 2016

An Australian marketing company was given the rare job of coming up with a way to NOT sell a product. Gfk Bluemoon was given the challenge of finding a color for cigarette packs that would lead to the fewest possible sales. After surveying over 1,000 people in seven separate studies,  where the words “sewage tinted” “dirty” and “death” were used to describe it, researchers determined Pantone 448 C the “ugliest color in the world”.

If you have any kitchens, bathrooms, or other interior design in that color it might be time for an update. 

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